Brian Keen releases articles of many kinds to the media and through other avenues such as
YouTube, Vimeo and Soundcloud. Here are some of the franchise radio recordings that you can browse and listen to.
Envisioning Your Franchise Empire – Begin with the End in Mind
Already in Part 3 of our 7 part series! Just to recap; in Part 1 we covered Learning about Franchising and in Part 2 we looked at how important it was to choose the right people and in this post we are going to delve into the vision of your franchise empire. Take some time … Read more
All About People – Matching Franchise Structure with Franchisees’ Needs
Last week we went over the basics of Learning about Franchising. If you haven’t read Week 1 of our 7 part series you will find it here. But this week, it’s all about the people. We recognise that when business owners were working out why they wanted to franchise, one of the main reasons was … Read more
Learning About Franchising – A Very Different Way to Do Business
Welcome to the first of our new 7 part series. Franchising is a wild and exciting ride! Are you ready to begin the journey with us? We understand that the idea of franchising your business can be overwhelming, complex and intense. That’s why we took over 30 years of experience and created a unique step … Read more
Moving from Small Business Owner to Franchisor: How Your Role Changes
When deciding to make the leap from small business owner to franchisor, there are a number of elements that you will need to consider about what part you will play in the development and success of your franchise chain. It’s an exciting time for your business, but have you thought about what is going to … Read more
Franchising Step 4: Choosing the Right Franchisees to Fit Your Plan
If you haven’t read our first blog post, then you’ve missed the quintessential key to the best chance of franchise success, get that step right and finding the right people becomes relatively straightforward. Here are 5 elements for you to contemplate as you search for the right people to carry out your franchise dream. System … Read more
Franchising Step 3: Getting the Paperwork Done
Once you have your franchise system in place and have worked out how the business elements will need to be changed to accommodate the new structure, the next step is to get the wheels turning by getting the paperwork done. Why? Because franchising is based on two sets of documents which make sure the whole … Read more
Franchising Step 2: Adjusting the Business Essentials
Once you have a clear idea of your franchise system and the kind of people you need to run each bit, the next step is to think about the business adjustments needed to form the foundation. By creating a franchise group, your changes will be necessary to almost every element of your business—from working out … Read more
Franchising Step 1: Setting up the System
Before you can begin franchising, it’s important to work out what your franchise business system is going to look like. What for? Because you’re going to divide your existing business into two new ones: one for your future franchisees to service your customers; and the other one for you, the new franchisor to service your … Read more
Is My Small Business Franchise-Worthy?
Owning and running a business can be exciting, rewarding and lucrative – successfully master the right formula then the world is your oyster. Becoming a franchisor is no different. Franchising is all about working to a tried and tested system in order to replicate the success of the original business. It’s a good growth strategy … Read more
Seven Reasons Why Franchising is Good for Small Business Growth
Despite popular belief, franchising is not exclusive to large-scale businesses. Many studies show it can be the perfect vehicle for small businesses to expand – gaining market share through increased distribution of products or services with minimal capital outlay. You’ve probably heard of franchising before, but are wondering what the real benefits are. Well, here … Read more