About Us

Why Brian Keen and his team of experts?

Some people we work with have frustratedly come to us because they’ve tried to go it alone and unfortunately,
they’ve missed vital steps essential to franchising well.

We believe you need to methodically cover all the details of a franchise path in a particular order.
This saves you time, effort and money, which is why we tailor our process to effectively work for you.

We‘d love to help

The team at Franchise Simply has assisted dozens and dozens of businesses become franchised, whether from a simple concept or from an existing business.

And in the process, many of our clients have found that this form of business growth has many benefits.

You can streamline your business, set up systems so you can establish a team to help you, all giving you the revenue, time and energy to live the life you want.

We have also mentored dozens of other business owners who, for one reason or another,
have decided to take advantage of the benefits of structuring their business like a franchise but who have not finalised the process to create franchised outlets.

Led by Brian Keen – Founder of Franchise Simply

Australia’s most sought after advisor for business owners considering franchising

I would be honoured to help you franchise your business and reap the rewards this business model offers.

I’m passionate about helping people become financially secure and independently wealthy by setting up their own business, wherever they are, whatever their background.

Having worked in the franchise sector for over 30 years and helped business to grow by over $9bn in that time, I believe franchising offers one of the most exciting business models around for anyone looking to create real wealth and financial independence for themselves.

I know it can help you

  • Expand your business
  • Increase its value and saleability
  • Help with staffing issues
  • Help you leverage yourself out of the day-to-day and work on your business
  • Give you your life back so you can spend time with family and doing the things you love to do
  • Give you pride in what you can achieve

I first saw the massive potential for franchising to create a successful business – fast – after opening and operating seven stores in just five years as a franchisee for Bedshed, setting up and growing six franchise groups of my own and working with many other businesses through Franchise Alliance, the consultancy I set up.

Based on this depth of experience, I’ve helped many dozens of businesses to franchise successfully, increasing their profits and allowing their owners to retake control of their lives by working fewer hours.

Helping you do the same will give me great pleasure

Our Team of Experts

Because of my intensive commercial experience with franchised businesses, I believe that franchising must involve all aspects of your business if you are to be successful. Which is why I work with a great team of experts from all aspects of business to help you create a franchise group.

Listed here in the order in which you will first meet them as you work through the step-by-step process of the Franchise Success Path.


Liz and Les Hannaway

Branding and Marketing

Prue Keen

Systems and Documentation

Jeremy Harris

Franchise Accountant and Corporate Structure

Peter Buckingham

Territory Planning & Site Selection

David McLean

Training and Support Services
helen kay

Helen Kay

Franchise Legals

David McDermott

Executive Coaching
For your benefit, we also work with many other business experts in various fields as needed

And I could not do without the amazing support team at home, keeping the whole business running

Looking for some more expert advice?

Time permitting, we offer consultations in one-hour session blocks

Sometimes you may find our initial consultation
is just not enough to discuss specific franchise issues


How to organize
a legal agreement

Reflect the best possible
content for all the parties


How to go about planning territories

Poor territory planning is a
sure way to lose money


Learn the best structure
all the various fees

Most people undercharge,
by the way


Insight into
franchisee recruitment flow

Advice on what to avoid
to recruit the best


How could your business
become a franchise?

Avoid paying too much
to build a robust franchise

We believe in the power of giving back

And, because I understand how business can transform lives, I also founded and became Chairman of MicroLoan Foundation Australia (MLFA), a charity which, to date, has provided over $3,000,000 in loans to impoverished women in Malawi, Zimbabwe, Zambia to allow them to start their own business and improve life for themselves and those who depend on them.

Where to from here?

It all starts with an obligation-free conversation
With Brian Keen… We cover where your business is at,
where you want to go and how best to get there

Book your free 30-minute phone consultation now…

Or order a free copy of my book
to learn more about how to
franchise your business
We are Franchise Executives Program educators and our Franchise Success Path Programs and Kickstart Workshops are certified by the Franchise Council of Australia and the Institute of Certified Franchise Executives and can be credited against the CFE Programs
About Us May 29, 2011