Franchisor Responsibilities

Franchisor Responsibilities
Franchisor Responsibilities Group marketing is a critically important in any franchise. I think the franchisor should either retain people who have marketing expertise or learn it themselves because it’s an important area where the franchisor should keep the initiative to make sure the brand’s integrity is retainedRead more

Franchising continues to grow during tough times

Franchising continues to grow during tough times

Evidence shows franchising has extraordinary opportunities for family businesses, enabling them to grow into multi-million dollar assets. According to a recent PriceWaterhouseCoopers report franchises have seen average annual revenue growth of 10%.   The report states:   ‘The results of the 2012 Franchise Sector Indicator again back

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