Our Franchise Newsletter - What’s New?

Brian Keen releases articles of many kinds to the media and through other avenues such as
YouTube, Vimeo and Soundcloud. Here are franchise newsletter articles for you to browse.

February Newsletter

February 22, 2023

FIRST THINGS FIRST And Then That Happened The world changes and we have a choice: Fight hard to keep it the way it was. Notice what happened and then decide to do something with that insight. Thirty years ago, AOL was my company’s biggest client. They charged

January Newsletter

January 25, 2023

FIRST THINGS FIRST Generous and Selfish We’re often reminded that the best way to get what we want is to help other people get what they want. That opening the door for others makes it more likely that others will open the door for us. What makes

December Newsletter

December 14, 2022

FIRST THINGS FIRST When We Look in the Mirror When we look in the mirror, who do we see? [A note I sent to a young friend.] The person we see when we look in the mirror is the person we become, the person we fight to

November Newsletter

November 30, 2022

FIRST THINGS FIRST No Competition = No Obvious Market There’s no competition for cookbooks on making food out of soccer balls and hockey pucks. There’s no competition for software that charges you to find out the temperature on Mars. There’s no competition for a service that counts

October Newsletter

October 29, 2022

FIRST THINGS FIRST The Uncanny Valley of Scale ig companies act like big companies. We don’t take them seriously when they say they care, because there is no "they." When they send a holiday card or an email, we don’t really think it was from a person

September Newsletter

September 28, 2022

FIRST THINGS FIRST "And We Also" The simplest way to run a business is to have no also. We maximize profit, period. At least you’re being honest about it. If you say, "and we also care about the environment," or "we also care about our people and

August Newsletter

August 27, 2022

FIRST THINGS FIRST Five True Statements We Don’t Hear Very Often It’s a shame, because it would help us do a much better job of bringing ideas to people: “I don’t care enough to do what you’re asking.” “I don’t trust you enough to hear you out.”

July Newsletter

July 28, 2022

FIRST THINGS FIRST Where Do Jobs Come From? It must be more than a coincidence that there are almost enough jobs for everyone–a billion more jobs on Earth than there were a generation ago. WHAT’S NEW AND TRENDING Why Does Private Equity Love Franchising? Private equity firms

June Newsletter

June 29, 2022

FIRST THINGS FIRST Push vs. Pull The non-networked world was driven by push. The merchant stocked goods and waited for you to come buy them. The manufacturer made things in advance and advertised so you’d go buy them. The cab waited by the corner hoping you’d come

May Newsletter

May 15, 2022

FIRST THINGS FIRST The Post-Industrial Collision Many knowledge-economy employees say that the main cause of dissatisfaction at work is lack of agency. Lack of control over our time and our decisions and our output is demeaning. It turns people into... WHAT’S NEW AND TRENDING What Angel Investors

April Newsletter

April 15, 2022

FIRST THINGS FIRST The Win-Win Fallacy The last minute is an easy habit to fall into. Once you start focusing on crises, it makes it really difficult to find the focus and energy to begin planning ahead. But the last minute can be risky… WHAT’S NEW AND

March Newsletter

March 15, 2022

FIRST THINGS FIRST Calculating The Last Minute The last minute is an easy habit to fall into. Once you start focusing on crises, it makes it really difficult to find the focus and energy to begin planning ahead. But the last minute can be risky… WHAT’S NEW

February Newsletter

February 15, 2022

FIRST THINGS FIRST It’s Easy To Do (If You Know How To Do It) Writing an instruction manual, doing a survey, creating a map–they’re all difficult tasks because of the translation that’s required: the person doing the work already knows what they’re trying to teach. But the

January Newsletter

January 15, 2022

FIRST THINGS FIRST The Pyramid of Modern Marketing Intention comes with design thinking. Who’s it for and what’s it for? Have you identified the smallest viable audience and built a product and created and designed a service infrastructure around it that works beautifully for this audience? WHAT’S

December Newsletter

December 15, 2021

FIRST THINGS FIRST The Oracle A lesson from a koan is really valuable here. Voices that purport to know the future–whether they are psychics, astrologers, family or the noise in our head–are pretty effective when it’s vague enough, but terrible when it comes to specifics. That’s because

Special COVID-19 August Newsletter

August 21, 2020

Special COVID-19 August Newsletter Hope you’re going well in these unusual times. The suddenness of the changes that have been imposed on us has meant wholesale changes to much of our life… but you know all about that. So, I’ll get straight down to business with our

Special COVID June Newsletter

June 27, 2020

Special COVID June Newsletter Hope you’re going well in these unusual times. The suddenness of the changes that have been imposed on us has meant wholesale changes to much of our life… but you know all about that. So, I’ll get straight down to business with our

Special COVID-19 April / May Newsletter

May 15, 2020

Special COVID-19 April / May Newsletter Hope you’re going well in these unusual times. The suddenness of the changes that have been imposed on us has meant wholesale changes to much of our life… but you know all about that. So, I’ll get straight down to business

March Newsletter

March 19, 2020

Franchise Snapshot – March 2020 Edition Hope you and your business are doing well. Here's the March 2020 Edition of the Franchise Simply Newsletter First Things, First Getting More Out Of Our Relationships With The Powerful John Gray So much of this applies to business partner as

February Newsletter

February 23, 2020

Franchise Snapshot – February 2020 Edition Hope you and your business are doing well. Here's the February 2020 Edition of the Franchise Simply Newsletter First Things, First How The McDonald's Model Revolutionized Business The way Ray Kroc tells the story, when he first encouraged the McDonald brothers

January Newsletter

January 23, 2020

Franchise Snapshot – January 2020 Edition Hope you and your business are doing well. Here's the January 2020 Edition of the Franchise Simply Newsletter First Things, First Don't set a single goal without this tool Simon Bowen is gifting you... Whilst goal setting, planning and time management

December Newsletter

December 15, 2019

Franchise Snapshot – December 2019 Edition Hope you and your business are doing well. Here's the December 2019 Edition of the Franchise Simply Newsletter First Things, First Catherine's Quest for her own business She began as a part time receptionist working through university. Now she owns and

November Newsletter

December 1, 2019

Franchise Snapshot – November 2019 Edition Hope you and your business are doing well. Here's the November 2019 Edition of the Franchise Simply Newsletter First Things, First What's An Old Watch Got To Do With Sales? Ask Simon Bowen There's a story going around about a father

September Newsletter

September 30, 2019

Franchise Snapshot – September 2019 Edition Hope you and your business are doing well. Here’s the September 2019 Edition of the Franchise Simply Newsletter First Things, First Don't sell me a product, sell me a purpose. The Megatrend being adopted by leading retailers Amid an increase in

August Newsletter

August 21, 2018

Franchise Snapshot – August 2018 Edition To keep you up to speed about franchising here’s the August 2018 Edition of the Franchise Simply Newsletter First Things, First Drones go to work in emergencies! While the military is by far and away the greatest investor in drone technology,

June Newsletter

June 4, 2018

Franchise Snapshot – June 2018 Edition To keep you in the loop about franchising here’s the June 2018 Edition of the Franchise Simply Newsletter First Things, First How an ancient tradition shaped a nation's work ethic It's amazing how culture can directly influence each of our day-to-day

May Newsletter

May 14, 2018

Franchise Snapshot – May 2018 Edition To update you on everything about franchising here’s the May 2018 Edition of the Franchise Simply Newsletter First Things, First Godfrey's Co-founder Looks to Buy Back Business Age no barrier - 99 year-old co-founder of Godfreys shows that nothing beats commitment

April Newsletter

April 13, 2018

Franchise Snapshot – April 2018 Edition Hope you and your business are doing well. Here’s the April 2018 Edition of the Franchise Simply Newsletter First Things, First The Compelling Case of Working a Lot Less Filling our days with tasks and different chores may make us feel

March Newsletter

March 2, 2018

Franchise Snapshot – March 2018 Edition Hope you and your business are doing well. Here’s the March 2018 Edition of the Franchise Simply Newsletter Melbourne Legends Lunch: More than 20 of Australia’s sporting greats are set to flow through the gates of the Melbourne Cricket Ground on

February Newsletter

February 19, 2018

Franchise Snapshot – February 2018 Edition Hope you and your business are doing well. Here’s the February 2018 Edition of the Franchise Simply Newsletter First Things, First 9 ways to trick yourself into getting rich Building wealth is about more than just hitting a number. It’s also

January Newsletter

January 19, 2018

Franchise Snapshot – January 2018 Edition Hope you and your business are doing well. Here’s the January 2018 Edition of the Franchise Simply Newsletter Urgent message from Bruce Billson, FCA Executive Chairman: RFG franchise system allegations If you are interested in franchising then with all the flack

December Newsletter

December 20, 2017

Franchise Snapshot – December 2017 Edition Hope you and your business are doing well. Here’s the December 2017 Edition of the Franchise Simply Newsletter First Things, First Why you sometimes have to quit to win. Trying a new product or a service that's just not happening? You’ll

November Newsletter

November 22, 2017

Franchise Snapshot – November 2017 Edition Hope you and business are doing well. Here’s the November 2017 Edition of the Franchise Simply Newsletter First Things, First Are You Okay? I’m sharing this important message from Greg Nathan, founder of Franchise Relationships. “Earlier this week I attended an

October Newsletter

October 25, 2017

Franchise Snapshot – October 2017 Edition Hope you and business are doing well. Here’s the October 2017 Edition of the Franchise Simply Newsletter. First Things, First Prospects and their legal advice You may like to consider providing a brief note to prospective franchisee about having a lawyer

September Newsletter

September 16, 2017

Franchise Snapshot – Spring 2017 Edition August has just finished and time for the Spring 2017 Edition of the Franchise Simply Newsletters. First Things, First The Business Improvement Program Every now and then we see something that we believe complements and supports our commitment to helping you

Franchise Simply Member Spotlight: Wade Morse and Base Zero

July 19, 2016

First Things, First Franchise Simply Member Spotlight: Wade Morse and Base Zero One of our members has been featured in Business Franchise Magazine! Wade Morse of Base Zero will be exhibiting at the Franchising Expo and Business Opportunities at the Brisbane Convention Centre on 23-24 July. See

Make 2016 the year you took your business to another level.

June 30, 2016

Register and attend my Franchise Workshop on 7 and 8 August by clicking here. By attending you’ll discover how to grow a business asset you love and gain the time to live your life. And you will gain valuable information from our Expert Speakers on how to avoid the myriad mistakes too

Budget 2016: Government reaffirms commitment to innovation agenda with a focus on fintech

May 30, 2016

Budget 2016: Government reaffirms commitment to innovation agenda with a focus on fintech The federal government has used the 2016 budget to reinforce its commitment to the national innovation agenda, with a particular focus on the role of fintech startups. Budget 2016: Tax “discount” for unincorporated businesses

Tech Tool from Dale Beaumont of Business Blueprint – One of the best little microphones out there

April 26, 2016

Maybe you've planned do some more video's or interviews etc in which case this short video will be a great help to you I'm sure! See Dale's short video about it here Kellogg's first cereal cafe pops up in Sydney Kellogg’s is launching Sydney’s first cereal café

Why 96% of Your Customer Say Nothing, But Just Quietly Leave!

April 1, 2016

96% of customers don’t bother complaining, they simply walk out, and many don’t bother to return. In fact recent research states that 91% don’t come back. Why are these figures so high? Read the article here The difference between ordinary and extraordinary is a little bit of

Five things you need to know about Australia’s newest fast food chain

March 6, 2016

Carl’s Jr. was founded in Los Angeles in 1941, but has since expanded beyond the United States to countries such as Canada, Japan, Malaysia, Brazil, Russia and Denmark. American burger franchise Carl’s Jr. has launched in Australia almost three years after announcing its intention to tackle the

How to Franchise Simply has officially been renamed as Franchise Simply

January 10, 2016

As we have previously announced, we are doing business under a new name. How to Franchise Simply has officially been renamed as ‘Franchise Simply’. I would like to welcome to 2016 and another year in which to grow your business. In this month’s newsletter, you’ll find news,

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