Brian Keen interviews Damian Paull, CEO of Franchise Council of Ausralia recently and here is the video

business women

Today, business everywhere is all about optimising growth – or being lost in the turmoil we are witnessing daily in this new world order of disruption. In this eye-opening and frank conversation, we’re going to explore ways that the franchise model can be further improved, and how it can help your business grow from a … Read more

Franchise Recruitment Package

business women

The Franchise Recruitment Package Once you have people interested in your franchise, you’ll need a package to send them. The recruitment package is a very basic thing. A lot of people, when they get hits on their website, will send out a bit of information and then wait. To me, that’s just not enough. Yes, … Read more

Planning territories

business women

Planning territories Planning territories… I could spend half a day talking about territories. We’ll try and run through this just to get you a bit of a glimpse and see, really, what it comes down to. You need to get the size right It’s an opportunity, territories, to make huge differences to the amount of … Read more

Schlimmbesserung

business women

There’s a lovely word that I learned that I came across it recently – “Schlimmbesserung.” It’s a German word. And what it means is you can work on something to the point of the optimum when you put more work into it, it actually it becomes less than optimum. You shouldn’t put too much into … Read more

What Are the Disadvantages of Franchising?

business women

So it’s not all wine and roses. In some respects there are what some people perceive as disadvantages. Loss of Autonomy You know, you have to lose some of your autonomy. No longer can you just chop and change and make decisions at the drop of a hat and change the rules. You’ve got a … Read more

What Are The Advantages Of Franchising

business women

Let’s look in some of these aspects. Working Capital A big advantage of franchising, there is an initial outlay, yes, but that’s fairly limited, I think, in terms of what you can spend in a business today, is that you get working capital. So for franchisors, you really have very little in the way of … Read more

Franchisor Responsibilities

business women

Franchisor Responsibilities What are these franchisor responsibilities you should keep in mind? Group marketing is a critically important in any franchise. I think the franchisor should either retain people who have marketing expertise or learn it themselves because it’s an important area where the franchisor should keep the initiative to make sure the brand’s integrity … Read more

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