Brian Keen releases articles of many kinds to the media and through other avenues such as
YouTube, Vimeo and Soundcloud. Here are some of these articles for you to browse


What Are The Advantages Of Franchising

Let’s look in some of these aspects. Working Capital A big advantage of franchising, there is an initial outlay, yes, but that’s fairly limited, I think, in terms of what you can spend in a business today, is that you get working capital. So for franchisors, you really have very little in the way of … Read more

Franchisor Responsibilities

Franchisor Responsibilities What are these franchisor responsibilities you should keep in mind? Group marketing is a critically important in any franchise. I think the franchisor should either retain people who have marketing expertise or learn it themselves because it’s an important area where the franchisor should keep the initiative to make sure the brand’s integrity … Read more

Recruiting new franchIsees

Recruiting new franchIsees An Example of how we went about it Moving on to recruitment, I mentioned earlier about Peter Bassett with his group and how his first franchisee was an employee and then, once that was established, he went on and sold other outlets to new franchisees. So that’s the evolution he used to … Read more

How many franchises could you grow across Australia?

How many franchises could you grow across Australia Just consider this. Location Total Year One Year Two Year Three Accumulative Sydney 35 Melbourne 28 Brisbane 19 Perth 12 Adelaide 8 Country 20 Total 120 Example city 19 4 9 3 16 These figures are from Peter, but approximately, if you’re thinking Brisbane, you can put … Read more

A Successful Start-Up Franchise Case Study – Annette Corrie

I mentioned earlier Annette Corrie who came and presented in our workshop a while back and we were able to film her talk and her background. She’s going to share a little bit of her history. Annette Is someone who’d never been in business before opening this one. Her family and her friends, who’ve never … Read more

We believe in doing business… …for good

Our quest is to continue to help business owners who want to grow their business into a more valuable asset.

We do this through a number of our enterprises.

Through Franchise Simply® we help business owners who want to grow their business into a more valuable asset through franchising. The team of expert advisors at Franchise Simply® does this this through our simple three step Franchise Success Path which can be delivered in many different ways to suit you. We work closely with our team of leading franchise experts to provide the full range of services to the franchise industry, from carefully crafted legal agreements and operations and procedure manuals, to expert advice on corporate structures, fee structures, territory planning, franchisee support, recruitment and much more…The result - our members implement fast and get everything they need to succeed all in one place. Click here to join our inspiring community of entrepreneurs and you can be our next success story.

We believe in giving back and so a percentage of every program is given to MicroLoan Foundation Australia to help women in Southern Saharan Africa to build businesses and take their families out of poverty. To date we have helped provide over 60,000 loans impacting on 355,000 impoverished people.