I had an initial confidential discussion with him, and Brian agreed to help me, turn my idea into a franchise. And that's when I was subscribed to the How to Franchise Simply Program. It was a worthwhile exercise in terms of providing me with the clarity and direction I really needed. If you're connsidering franchising your business, I would strongly recommend talking to Brian Keen, getting more information on his How to Franchise Simply program and attending his How to Franchise Simply workshop.