Learn what your business will be like when you franchise
Learn about how a franchised business is different and the advantages of leading your franchise partners to growth
Understand how good franchising works
Learn how to franchise successfully
Learn how working through our four-step system with me and my expert team and myself can help you avoid the mistakes so many franchisors make
Understand how to get it done and the likely costs
Decide if you really do want to franchise your business
Get a clear understanding of what franchising will mean for you and decide if you really want to take this proven path to business growth
Know how you want to take your business into the futureAn early franchisee in 1982 Brian owned seven stores over a five year period.Co-founder of this national franchise consulting and broking group responsible for operations and training of state franchisors in Australia and New Zealand.Brian was co-founder of Colombo’s franchise program in WA and negotiated with the brand owner also securing distribution rights for the state.Co-founder of the group and owned Australian and owned and operated Australian business until selling it to overseas interests.Co-founder of the group and owned it until selling it to a large dry-cleaning company.Brian was co-founder of Kenkleen and ran their interstate operations for some time.Brian co-founded the group in Australia and sold it to overseas interestsBrian was a partner in the Franchise Alliance when they helped Automasters develop their franchise program He also ran their franchisee recruitment program.Helped the WA state franchisor establish and grow the group in WA recruiting franchisees.Assisted owner Tom Potter when recruiting a state franchisor and worked closely with them sourcing new franchisees.Domino’s Became familiar with the company working with Tim McCauley who owned two NSW outlets and was previously Marketing Manager Asia for Domino’s. He later became The Franchise Alliance NSW franchise owner.Recruited franchisees in WA for state franchisor subsequently acting for them in several states.Become familiar with the company working with The Franchise Alliance Victoria franchise owner who owned a Melbourne outlet.Was a business partner in a number of other businesses with founder Brian Cummins and at one time was recruiting franchisees.Worked closely with national franchisor seeking state franchisor and franchises in WA. Later worked with MBE in other states.Worked closely with national franchisor seeking state franchisor and franchises in WA. Later worked with ColorTech in other states.Worked with national franchisor seeking franchises in WA. Later worked with Pure & Natural in other states.Worked closely with The Franchise Alliance NSW franchise owner Tim McCauley when he was recruiting franchisees. He subsequently took the group to USA.Worked with national franchisor and later state franchisor seeking franchises in WA. Also worked with Pets Paradise in other states.Worked with Jim’s Mowing.Chicken Treat. Sold company and franchisor owned stores for the founder of the group in late 80’s.When we meet prospective franchisors who say, ‘I have my franchise agreement but it doesn’t seem to help me create a franchise group,’ our hearts sink. We know the agreement must likely be redone with all the associated costs. Invariably, the agreement has been developed in a vacuum and really does not reflect the changes you need to make to the whole business to build a successful franchise.
To overcome this problem, we recognize you need to understand the big picture before you begin.
Before you deal with your agreement, you need to develop the details to include – exactly what your franchise will look like, what your franchisees will do, how it will be branded, how the figures will work, how you will interact with your group, what training will be delivered, how you will manage problems – this list goes on…
So, we start with education – giving you the big picture – and today we are offering FREE Franchise Pathfinder Masterclass to give you an overview.
I first saw the massive potential for franchising to create a successful business – fast – after opening and operating seven stores in just five years as a franchisee for Bedshed.
With the knowledge, I gained there and later as a franchising consultant in Australia, a partner and I went on to set up the Franchise Alliance, an international consultancy which helped household names like Brumby’s, Ultra Tune, Jim’s Mowing and Donut King. We used this knowledge to develop successful sales strategies and franchise systems. The Franchise Alliance is still going strong Australia wide.
I then used those same strategies and systems to build up six franchise groups, with over 120 outlets between them.
Based on this depth of experience, I’ve since helped many dozens of businesses to franchise successfully, increasing their profits and allowing their owners to retake control of their lives by working fewer hours.
I’ve now brought all my knowledge together in my latest venture, ‘Franchise Simply’, with the aim of showing business owners how to transform a family-sized firm into a multi-million-dollar asset through a unique four-step system, saving tens of thousands of dollars in consultancy fees in the process.
And because I also understand you will need advice from other franchise specialists from a myriad disciplines, Franchise Simply has an experienced team to work with you every step of the way. You will be able to discuss your decisions with brand specialists, franchise accountants and lawyers, territory specialists and more – knowing you are dealing with the best in the business.
And, of course, I will be there to guide you, making sure each decision has a commercial basis and has input from years of experience in the industry.