seth's blog

The Win-Win Fallacy

The last minute is an easy habit to fall into. Once you start focusing on crises, it makes it really difficult to find the focus and energy to begin planning ahead. But the last minute can be risky…


Image of a strong woman standing confidently during sunset.

Personal Development for Entrepreneurs: How Self Improvement Can Grow Your Business

It’s crucial to remember that just because a person is hurt on someone’s property, it doesn’t indicate the owner was at fault. Furthermore, just because the property was unsafe does not necessarily prove that the owner was irresponsible. To win a premises liability…

Illustration depicting technology entrepreneurs empowering smaller businesses to compete with big businesses.

Technology Entrepreneurs Empower Smaller Businesses To Compete With Big Businesses

For the last couple of decades, there has been a popular narrative that innovative smaller companies can leverage tech in a way that larger and less agile companies can’t.

Illustration highlighting the importance of Employee Engagement Survey Results in shaping Franchise Culture.

Why Employee Engagement Survey Results Are Important to Franchise Culture

The resulting labor shortage has impacted the franchising sector significantly, but the franchise companies that prioritize well-being and a positive culture continue to attract great hires, retain their best employees…

Graphic with the title 'New Employee Checklist'.

"New Employee Checklist"

Print out this 14-item checklist to ensure your new employees get the onboarding and attention they need to become productive members of the team.

*Setting your employee up with this will go a long way to making them feel welcome
*This key step will set your new employee up for success
*1-page, step-by-step new employee checklist in printable format.

Image representing the announcement of a New Zealand pizza franchise expanding and opening in Australia.

NZ Pizza Franchise to Open in Australia

Hell Pizza is to offer the unique experience Kiwis already know and love to Australian customers from mid-2022. The company plans to open its first store in Brisbane in the next few months and grow its footprint across Queensland before looking at nationwide expansion.

Image from the IFA Annual Convention featuring Shaquille O’Neal sharing business insights.

Shaquille O’Neal Shares Business Insights at IFA Annual Convention

NBA legend Shaquille O’Neal dazzled the franchise community during his appearance at the International Franchise Association’s 2022 Annual Convention with a blend of humor, business advice, personal insights … and even a warning to the Los Angeles Lakers. O’Neal, who has invested in many…

Image of an elderly businessman wearing glasses.

Why Your Small Business Should Not Avoid Conflict on Tough Issues

According to Bernie, “The Neutrality Trap” is that whenever there is a conflict, many people hide behind the statement that they are “neutral” and avoid dealing with real issues that need…

Image comparing a cloud icon and a data center icon, representing the difference between cloud computing and traditional data center solutions.

Cloud vs. Data Center: What to Consider

Cloud storage and data center may seem like similar solutions, but they have significant differences.

* Cloud storage is a scalable solution with redundancy and anywhere access, but it relies on an internet connection, which makes it vulnerable to cyberthreats.

Image of a businesswoman in a white suit, facing a laptop and smiling.

Fall in Love This Month — With Your Online Calendar

Trying to balance work and life every day can become stressful. You also may find that your productivity suffers. Trying to do too much throughout the day without scheduling time for relaxing and happy activities may affect your entire…

Image of a statistic graph with a pen, indicating data analysis and interpretation.

17 Best Sales Strategies, Plans, & Initiatives for Success [Templates]

Social media is one of the most popular ways that people consume information these days. That’s why nine out of ten retail businesses are active on at least two social platforms. With the data on your side, increasing online sales through social media is attainable with some creative thinking and strategic planning.

Vector graphic with the text 'Where Opportunity Lies'.

Australia’s entrepreneurial ecosystem could add 3.5 million new SMEs over the next decade: Study

A key research into Australia’s small business sector revealed that Australia’s small business boom is expected to continue over…

Image of employees standing together, engaged in a brainstorming session.

How To Amplify PR Opportunities For Your Business

There’s little debate that a public relations strategy is an invaluable tool for ambitious companies. To get the outstanding results that everyone raves about — some estimates say PR generated 10 to 50 times more than advertising — there’s an equivalent commitment of time and money. As with all things…


Image of a key with a design below it representing success.

The 3 Keys to Happiness

We thought things were bad in early 2020 when floods, bushfires and the pandemic smashed into us one after the other.

Like most people me and my family wanted to know how we could best help those who needed it most.

That turned out to be creating a series of 4 videos in which I explained the who, what when and how of recovering mentally and emotionally from traumatic events.

(they also explain how to best HELP SOMEONE who is suffering)
If we put that aside and ask if there really is a formula for a deep, rich, fulfilling, satisfying life, then the sure assumption that we can make is that the way life is at the moment – isn’t it.

A sixty hour work week accompanied by not enough exercise, too much of the wrong food and a serious lack of ME time isn’t a recipe for happiness.
So here’s my tips on the three things that I have found work for most people most of the time.

PASSION: Find what you are passionate about and discover why you’re so turned on by it. Learn how to channel that passion into your life and use it to express yourself.

POWER: Learn how to turbo charge your inner strength and personal power so that you have the freedom to do what you want, when you want.

PURPOSE: Learn how to find purpose in your life in general, and also how to bring purpose to whatever you do so that you are charged with vitality, a sense of direction and energy ready to burn.

And we need money to fund it all!

Whether you have a job or a business it barely scratches the surface of your needs if you run short of funds every month – despite NOT living an extravagant lifestyle.

Watch here


Photograph of Simon Sinek, a renowned motivational speaker, author, and organizational consultant.

Great leaders don’t see themselves as great.

Great leaders see themselves as human.


Image of a woman in a suit with her hands raised, making a promise sign with her right hand.

The Oath

Last week I enjoyed a pleasant face to face breakfast with a colleague I hadn’t seen in several years. We walked a couple of blocks from my house to a beautiful, newly opened patisserie. It was almost symbolic of a new beginning, as many…


Graphic for Franchise Council of Australia with the text 'Franchising primed to lead small business recovery in 2022'.

FCA Member Update: News & Resources

The Australian Apprenticeships Priority List, which identifies trade, community and personal services occupations identified as experiencing national skills shortage has been released.


Graphic for the Global Franchise Podcast featuring John Teza, CEO of Hand & Stone.

Why Franchisee Satisfaction Should Be Your North Star, with John Teza of Hand & Stone

To learn more about the resilience and demand for this intimate industry, we caught up with John Teza, CEO of Hand & Stone. John occupied the role of CEO last August after serving as the brand’s president and chief development officer, and he’s also served on the board of trustees at the International Franchise Association for over seven years.

franchise secrets

3 Reasons To Step Out Of Your Business

Once you recognize that the purpose of your life is not to serve your business, but that the primary purpose of your business is to serve your life, you can then go to work on your business, rather than in it, with a full understanding of why it is absolutely necessary for you to do so.

Franchise Simply Podcast by Brian Keen, featuring the franchise name and branding.

Instant Franchise Radio Show now available!

Our famous Franchise Radio Show, #2 on Top 25 Franchise Podcasts is now available on Spotify* – simply Bookmark it for instant access – how easy is that?

If you’re new to our Franchise Radio Shows, we’ve over 100 to choose from. 40 minutes long they feature a huge number of international experts across business and franchising including Michael E Gerber, “The E-Myth Revisited’ called “the World’s #1 Small Business Guru,” he’s the author of the NY Times two-decades mega-bestseller. Simon Reynolds, winner of many international creative and marketing awards, he’s a very rare person in the world of executive and entrepreneur coaching being a teacher and highly successful business person himself and a panel member on Shark Tank.


photograph of an old diary

Franchising & Business Opportunities Expos 2022

Dates have been announced for the Franchising & Business Opportunities Expos 2022

Grab your free tickets to all expos online here and use the promotion code TXF.

4-5 March 2022 at Brisbane Convention Centre, Southbank

27-28 May 2022 at ICC Sydney, Darling Harbour

19-20 August 2022 at Melbourne Exhibition Centre, South Wharf

13 November 2022 at Crown Perth

A runner poised at the starting line, ready to sprint forward as the race begins.


Strong enquiries are being seen by the switched-on groups according to the franchise community that I hear from.

Whether this is simply due to COVID or wider market realisations and acceptance that franchising is the answer to people wanting to step out and own their own business I don’t know – it doesn’t matter.

What does matter, however, is that the whole business scene has altered immensely in recent months.

The fact is.

Businesses who invest in franchising as a road to their own growth, and do it properly, embracing the new technologies, are going to leave their competitors for the dead.


Give me a call on 0417 211 366 and we can have a confidential chat – you may be surprised how simple and effective franchising your business can be…

I hope you enjoyed this.

To your success,

FS 2020 Footer

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