Purpose, Values and Culture

Our Purpose, Values and Culture


Helping people achieve financial independence and live their lives happily and to the fullest.



Our community comprises:

  • The foundation of our valued prospects and clients
  • Supported by Brian and Prue Keen and our caring Franchise Simply team of staff and innovative expert mentors
  • Our MicroLoan Foundation Australia community

Trust and Integrity

We have a commitment to:

  • Share our knowledge
  • Provide a holistic solution
  • Give value
  • Give what we promise
  • Be caring, open and intuitive in everything we do
  • Be transparent about what we do


We will:

  • Listen, hear and empathise
  • Be caring, helpful and supportive
  • Be flexible in our approach


We will deliver our message:

  • With clear direction using our published/approved resources
  • So, our community can easily understand what we are giving


Is one of trust and respect and is:

  • Giving
  • Open and intuitive
  • Supportive
  • Listening with empathy

Our quest is to continue to help business owners who want to grow their business into a more valuable asset through franchising. The team of expert advisors at Franchise Simply does this this through our simple four step Franchise Success Path which can be delivered in many different ways to suit you. We work closely with our team of leading franchise experts to provide the full range of services to the franchise industry, from carefully crafted legal agreements and operations and procedure manuals, to expert advice on corporate structures, fee structures, territory planning, franchisee support, recruitment and much more…

The result - our members implement fast and get everything they need to succeed all in one place. Click here to join our inspiring community of entrepreneurs and you can be our next success story.

We believe in giving back and so a percentage of every program is given to MicroLoan Foundation Australia to help women in Southern Saharan Africa to build businesses and take their families out of poverty. To date we have helped provide over 28,000 loans impacting on 150,000 impoverished people.