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From time to time Brian writes articles commenting on things of interest in the industry and we publish them in this blog. Back copies are available here.
Expanding interstate or internationally definitely has different requirements which need to be accommodated. There are a number of things to think about and it definitely helps to be open-minded and flexible to change. Read on to learn more about taking franchisees from other states or countries. The need
Despite popular belief, franchising is not exclusive to large-scale businesses. Many studies show it can be the perfect vehicle for small businesses to expand – gaining market share through increased distribution of products or services with minimal capital outlay. You’ve probably heard of franchising before, but are
Advertising is expensive and, next to creating your product, probably the most critical and expensive investment for developing and growing a successful business. You May Have To Sacrifice Equity Some businesses see advertising as their way to growth but I know this is often a gross oversimplification.
Choosing franchisees is little different from any normal job selection process. However, finding the right applicant for your business isn’t easy… one well-known hamburger chain is said to interview 100 prospective franchisees for every one appointed. Given this difficulty, it is especially important to have an effective
It’s long been recognised that newer small businesses run as a sole proprietorship have higher failure rate than many long-established companies. Even larger businesses with long-standing track records for success are sliding into decline. By comparison, the franchise business model offers multiple advantages over other types of
Business owners are wary of ‘systems’, feeling they deprive them of flexibility. However, a system is no more than a repeatable way of doing things to achieve a particular outcome. Properly implemented, systemisation increases productivity and improves profit in businesses of any size and type. Here are
Evidence shows franchising has extraordinary opportunities for family businesses, enabling them to grow into multi-million dollar assets. According to a recent PriceWaterhouseCoopers report franchises have seen average annual revenue growth of 10%. The report states: ‘The results of the 2012 Franchise Sector Indicator again back
Don’t take franchise success for granted. The mistakes franchisors can make are many and one major example appears to be lack of appropriate research as in this unfortunate recent example with Success Recipes franchise from Malaysia. And this was after already expanding into eight countries… read more
On this week’s episode of Red Tent Radio, Ludwina Dautovic interviews Brian Keen who is an expert in business franchising advice and consulting. Australia, April 06,2014/Free-Press-Release.com/ — This week, Red Tent Radio, one of Australia’s leading and most influential radio/podcast shows for small business advice, interviewed the